
A professor of behavioral economics and psychology at Duke University, Ariely is the author of Predictably Irrational: The Hidden Forces that Shape Our Decisions, and The Upside of Irrationality: The Unexpected Benefits of Defying Logic, both New York Times bestsellers. Ariely’s new book, The (Honest) Truth About Dishonesty, explores some of the surprising reasons we lie to each other, and ourselves. Raised in Israel, Ariely holds Ph.D.s in both business administration and psychology. Wired senior editor Joanna Pearlstein spoke with Ariely as part of the Live Talks Business Forums series at the City Club of Los Angeles.
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