O2 #3 What Do We Value Most? (via TED)

Why do we like an original painting better than a forgery? Psychologist Paul Bloom argues that human beings are essentialists — that our beliefs about the history of an object change how we experience it, not simply as an illusion, but as a deep feature of what pleasure (and pain) is. Paul Bloom studies our common-sense understanding of the world — how we know what we know, why we like what we like.

Wathc this inspiring, insightful, and funny talk here: Pleasure&Pain